Public relations is the strategic communication process that builds mutually beneficial relationships between organizations and their publics. The “publics” can include customers, employees, investors, media, government, and the general public. PR professionals aim to create a positive perception of their organization through various channels and tactics, including media relations, social media engagement, content creation, event …
The digital marketing landscape is undergoing a significant transformation, driven by advancements in artificial intelligence (AI). Paid search and social media, two of the most potent tools in a marketer’s arsenal, are poised to benefit immensely from AI’s capabilities. As AI continues to evolve, it promises to enhance how businesses engage with clients, prospects, and …
In today’s digital landscape, staying ahead in marketing means leveraging the latest technologies to amplify brand awareness, engagement, and lead generation. MyBFF Social is at the forefront of integrating artificial intelligence (AI) tools, like ChatGPT, into its social media, marketing, and advertising strategies to ensure its clients achieve peak performance in their digital campaigns. At …
In today’s fast-paced digital landscape, short-form video has emerged as a powerhouse for organic social media engagement and brand awareness. Platforms like Facebook, Instagram, TikTok, LinkedIn, and YouTube have become arenas where dynamic, concise videos can captivate audiences and amplify brand visibility. This blog delves into why short-form video is essential for your social media …
AI-Generated Short-Form Video is Coming – Are you ready? Read More »
The digital landscape is continuously evolving, with Search Engine Optimization (SEO) at its core driving the visibility of content on the internet. Traditional SEO has revolved around optimizing content with keywords, building backlinks, and ensuring a user-friendly website experience. However, the advent of Artificial Intelligence (AI), especially with tools like ChatGPT, is poised to revolutionize …
How Will AI Revolutionize Search Engine Optimization Read More »
How to Scale for Growth in a Slowing Economy? Where is the economy heading? How should I plan my marketing budget? Every business owner and CEO I speak with is asking these same questions. Some are excited about the prospects for growth in the year ahead, others are pulling in their horns and battening down …
