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Case Study: ROI of Social Media for Mortgage Industry

My BFF Social, Media, Marketing and Advertising was hired by the nation’s 7th largest mortgage company to help them expand their social media presence and enhance consumer preference with key target audiences. The following results demonstrate the impact of a professional social media marketing and advertising team; as well as dedicated reputation management services. Audience …

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Case Study: Social Media ROI for Mortgage Industry

Audience Growth Since our company was hired by the nation’s 7th largest mortgage company, their Facebook audience expanded from 5,000 to over 50,000, their Instagram following rose from under 100 to more than 1,200, and their LinkedIn audience grew from under 1,000 to over 21,000. Here is a graph highlighting our growth efforts on behalf …

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Defining PR in 2020

Effective public relations requires the art of storytelling, the science of communication, and the sticktoitiveness of a professional salesperson. The payoff is significant. In its purest form PR has the power to move an audience with a timely message that positively influences opinion about a product, service, or issue. Today, public relations and social media …

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Defining Public Relations in 2020

f Effective public relations requires the art of storytelling, the science of communication, and the sticktoitiveness of a professional salesperson. The payoff is significant.    In its purest form PR has the power to move an audience with a timely message that positively influences opinion about a product, service, or issue. Today, public relations and social …

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My BFF Social Participates in #HuddleforHunger Initiative to Raise $1,890 for 412 Food Rescue!

To enhance the #huddleforhunger promotion a special painting featuring Mean Joe Greene carrying Lynn Swann in his arms was donated to 412 Food Rescue by My BFF Social Media Marketing and Advertising Agency based in Bakery Square, Pittsburgh. R-L: Matt Gentile, Managing Director, My BFF Social, Leah Lizarondo, Founder, 412 Food Rescue, Colton Hower, Account …

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Artist Kait Schoeb “Brothers-In-Arms” Painting to Support 412 Food Rescue

A special painting, “Brothers-In-Arms,” featuring Mean Joe Greene carrying Lynn Swann in his arms will be used to raise funds for 412 Food Rescue as a part of their #HuddleforHunger program on December 1, 2019. See Q&A with the artist below! Q & A with Artist – Kait Schoeb What inspires you to paint Pittsburgh’s …

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Social Media Recruiting Works!

In an economy where the unemployment rate is under 4%, the competition for talent is fierce. Presenting an attractive online image to prospective candidates is increasingly important. Working with medium-sized businesses to Fortune 500 companies, My BFF Social has developed a proven system to attract and retain new employees.   Beginning with professional cover art for …

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